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By Using Square Credit Card Payments Are More Affordable Than Ever

By Sabastian Cruzz


Modern technology continues to grow and expand, and as it does, consumer culture changes as well. More people prefer to use debit or credit cards to make purchases due to their ease of use, convenience to carry, and consumer protection policies. Many merchants have resisted accepting cards for payment, but with Square credit card payments become simple and affordable for most everyone.

Traditionally, establishing a merchant account to accept cards as payment is costly and time consuming. Many different fees combine to affect a business's bottom line. For smaller merchants, accepting cards has nearly always been out of the question simply because the fees would outweigh the convenience.

This application changes that traditional model completely. There is no expensive equipment to install or maintain and there are no expensive monthly or annual fees for usage. The reader itself is completely free, including shipping, and works by connecting to your smart phone and scanning cards into Square's free payment application.

Because so little equipment is needed, the company has the freedom to charge deeply discounted rates for using the service. The rate is a simple, flat, per-swipe percentage that is just a fraction of the fees charged with a standard merchant account. For each transaction, the company takes a small percentage of the total price as a fee, and there are no other fees at any time for using the service.

The application even allows you the chance to see and spend your money faster than ever. For purchases made during the business day, you can usually expect to see funds in your bank account the next morning. Direct deposit can even be set up to occur automatically, saving you additional time on bookkeeping and other administrative tasks.

With low rates, no monthly or maintenance fees, and free equipment, this is a program that will allow you to start accepting cards with little risk at all. You will have rapid access to your funds. You can even receive the reader and the application for no cost whatsoever.

When you use Square credit card payments are easier and more profitable than ever before. Your customers will appreciate the convenience and flexibility you offer, and customers who primarily use plastic will no longer have to pass you by or take special effort to pay you with cash. You stand to benefit from being able to accept credit and debit cards even if, in the past, it has been financially difficult to do so. The low risk, high reward model of this revolutionary new technology makes it almost impossible for even the smallest business owner to pass up.




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