You have to be more savvy than your customer base. In the digital age everybody is used to seeing ads. That's why you have to change to make sure that yours actually mean something. You need to get their attention in some way, so that you can guarantee that your ads are going to make an impact, and that's the Airpush area of expertise.
One of the fundamental things that proving Android ad effectiveness can offer is the opportunity for you to try out three different types of advertising that's guaranteed to make a difference. People are more and more tech savvy these days, so you have to find new ways to make an impact with them.
The most common type of ad is the full page website style type. This is the pop up that you often see before you use an app. They are often ignored however, if they are not designed right and targeted at the proper audience.
But what record growth by Airpush can also do for you is ensure that it's going to go out to the right people. They have a massive app network that ensures you can find the right people, with similar interests to your product.
Of course, none of that matters if they don't pay attention to the ad in the first place. That's why it can help to be a bit more savvy in the first place. For that you might want a notification ad instead.
There are a few things that you're going to get with notification ads, and the main thing is fooling people into thinking their phone is notifying them of something important. Then you can get them to your site, to see what you want them to see.
But a lot of people have caught on to that style of advertising. Which is why sometimes you need to get even more creative, and Airpush has your answer with icon styled ads. This way they just look like an application icon on the home screen.
This really piques someone's interest as they think it's an app, they go to click, and boom they're on your website. Once you can get them to the site the rest is down to you, but that is half the battle in any situation.
One of the fundamental things that proving Android ad effectiveness can offer is the opportunity for you to try out three different types of advertising that's guaranteed to make a difference. People are more and more tech savvy these days, so you have to find new ways to make an impact with them.
The most common type of ad is the full page website style type. This is the pop up that you often see before you use an app. They are often ignored however, if they are not designed right and targeted at the proper audience.
But what record growth by Airpush can also do for you is ensure that it's going to go out to the right people. They have a massive app network that ensures you can find the right people, with similar interests to your product.
Of course, none of that matters if they don't pay attention to the ad in the first place. That's why it can help to be a bit more savvy in the first place. For that you might want a notification ad instead.
There are a few things that you're going to get with notification ads, and the main thing is fooling people into thinking their phone is notifying them of something important. Then you can get them to your site, to see what you want them to see.
But a lot of people have caught on to that style of advertising. Which is why sometimes you need to get even more creative, and Airpush has your answer with icon styled ads. This way they just look like an application icon on the home screen.
This really piques someone's interest as they think it's an app, they go to click, and boom they're on your website. Once you can get them to the site the rest is down to you, but that is half the battle in any situation.
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