But how come this happened? Did Apple go and do something in specific -- something they're still doing -- that keeps them so incredibly dominant? No one has managed to hit the quality control Apple has (but the Palm Pre has made a good effort). We've gathered together the 5 most likely reasons why.
#5: Planning ahead always works
There are several phone manufacturers who really have no sense of where their company is going (think of Motorola), and they are always stuck listening to the carriers, who drive the way phones get made. Apple stuck to a really solid roadmap, forcing their carriers to accept the phone on their own terms, and knowing they'd say yes because of how good it was.
#4: It's just all about the damn developers
Since there is already an extremely healthy, motivated, and design-conscious community of developers out there doing work for OSX (and who have been working with macs for a long time), it means that apple's development kits are very good, and there are already a lot of people who know how to write great software. A lot of these people are now working on the iPhone, too.
#3: The iPhone's operating system is easily the best
No rocket science here, really -- if you can control your hardware well enough, and make the software, too, your quality should automatically go up, especially when your QA standards are as high as Apple's. No huge range of phones or clones to run the software, and you avoid all those pitfalls that come with every other mobile OS out there.
#2: The underdog role suited them extremely well
People still make a lot of crazy predictions about how this or that Apple product will fail, and the iPhone was seen as the biggest gamble (and potential disaster) of them all. When it came to the app store, things were even more grim -- until it surpassed a billion downloads and everyone just kinda shut up and said "wow."
#1: Their high standards come from the top
Hey, I'm not saying every single app in the store is wonderful, or even particularly well-designed, but when you've got the main company and its hardware at such a high aesthetic and design level, it automatically makes you -- if, say, you're a developer -- try a whole lot harder. Apple keeps its standards up and we reap the benefits.
#5: Planning ahead always works
There are several phone manufacturers who really have no sense of where their company is going (think of Motorola), and they are always stuck listening to the carriers, who drive the way phones get made. Apple stuck to a really solid roadmap, forcing their carriers to accept the phone on their own terms, and knowing they'd say yes because of how good it was.
#4: It's just all about the damn developers
Since there is already an extremely healthy, motivated, and design-conscious community of developers out there doing work for OSX (and who have been working with macs for a long time), it means that apple's development kits are very good, and there are already a lot of people who know how to write great software. A lot of these people are now working on the iPhone, too.
#3: The iPhone's operating system is easily the best
No rocket science here, really -- if you can control your hardware well enough, and make the software, too, your quality should automatically go up, especially when your QA standards are as high as Apple's. No huge range of phones or clones to run the software, and you avoid all those pitfalls that come with every other mobile OS out there.
#2: The underdog role suited them extremely well
People still make a lot of crazy predictions about how this or that Apple product will fail, and the iPhone was seen as the biggest gamble (and potential disaster) of them all. When it came to the app store, things were even more grim -- until it surpassed a billion downloads and everyone just kinda shut up and said "wow."
#1: Their high standards come from the top
Hey, I'm not saying every single app in the store is wonderful, or even particularly well-designed, but when you've got the main company and its hardware at such a high aesthetic and design level, it automatically makes you -- if, say, you're a developer -- try a whole lot harder. Apple keeps its standards up and we reap the benefits.
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