Our lives are at our fingertips, literally. With the rising popularity of smartphones and feature phones, the newly released Nielsen Mobile Apps Playbook is valuable to anyone who wants to keep up with time. With the recognition that our lives are run more by culture (capitalism has become a culture, it's called consumerism,) anyone who wants to create a profitable business or effect change must understand how to influence behavior. So here is the modern human being circa 2010 in the best 5 iPhone app nutshell.
More games are being downloaded than any other category.
With games being downloaded the most, it's less about fun and games but about being entertained while travelling or waiting. So a game like 'Angry Birds' that requires a simple understanding of how things move when they are thrown and an insatiable appetite for the foolish and absurd would definitely become a phenomenon. The tired and bored wired urbanite would appreciate this twist on the Three Little Pigs--the pigs have becomes wolves stealing eggs from the said flightless birds and in retaliation, the birds have built a large slingshot. If that doesn't make you curious, know that those who have purchased the game have only praise for it. Besides there's always a free version that will only pique your appetite for this Top iPhone app.
Everyone's hung up about the weather
If we are to believe Nielsen, it seems that tracking the weather plays a big part in our modern lives. With the free app available from The Weather Channel, it's a breeze to find out if there's rain predicted or if it's a good day to work on a tan. Accuracy aside, as most weather sources are equally reliable, usability is what helps this app shine. And though we may feel quite sci-fi holding so much information in our hands, an interface that allows you to access that information quickly and with ease meets the mark.
With so much information on the web, remembering everything has become a daunting task.
Evernote's simple tagline, Remember everything, sums up their functionality perfectly. But with their mobile app, they've added the word everywhere to their tagline. With this Top iPhone app, you are able to record voice notes and plot the notes on a map. So now you have your memories bookmarked in the computer cloud, and you can access them and browse through them using a scrollable list of thumbnails.
Our lives are on Facebook and Twitter
The official Facebook and Twitter apps for the iPhone took cues from the design of the iPhone itself and employed grids for their own distinctive user interfaces. Dealing with that much information both to read and to share, these apps (and their 3rd party alternatives) only signify how important it is for people to remain in the know about each other's lives, even to a fault. But perhaps the popularity of these apps are more a testament to the websites themselves.
Your music to go, just as you like it.
The iPhone was designed on the structure meant to keep your music with you at all times. But with Pandora, our last iPhone app, it seems that you might not need to actually keep all your music on your phone anymore if you can ensure that you'll always have a connection. Pandora allows its users to stream music according to preferences and parameters they've preselected, and with its rating system, Pandora learns and is able to refine your listening choices. Now if that doesn't sound like a sci-fi film. You've got modern living, with occasional music.
If developers keep it up, there is much to look forward to in the mobile application industry. So what do you think? Do you agree with Nielsen's top 5 iPhone apps? Give us your recommendations, opinions or other favorites in the comments section below.
More games are being downloaded than any other category.
With games being downloaded the most, it's less about fun and games but about being entertained while travelling or waiting. So a game like 'Angry Birds' that requires a simple understanding of how things move when they are thrown and an insatiable appetite for the foolish and absurd would definitely become a phenomenon. The tired and bored wired urbanite would appreciate this twist on the Three Little Pigs--the pigs have becomes wolves stealing eggs from the said flightless birds and in retaliation, the birds have built a large slingshot. If that doesn't make you curious, know that those who have purchased the game have only praise for it. Besides there's always a free version that will only pique your appetite for this Top iPhone app.
Everyone's hung up about the weather
If we are to believe Nielsen, it seems that tracking the weather plays a big part in our modern lives. With the free app available from The Weather Channel, it's a breeze to find out if there's rain predicted or if it's a good day to work on a tan. Accuracy aside, as most weather sources are equally reliable, usability is what helps this app shine. And though we may feel quite sci-fi holding so much information in our hands, an interface that allows you to access that information quickly and with ease meets the mark.
With so much information on the web, remembering everything has become a daunting task.
Evernote's simple tagline, Remember everything, sums up their functionality perfectly. But with their mobile app, they've added the word everywhere to their tagline. With this Top iPhone app, you are able to record voice notes and plot the notes on a map. So now you have your memories bookmarked in the computer cloud, and you can access them and browse through them using a scrollable list of thumbnails.
Our lives are on Facebook and Twitter
The official Facebook and Twitter apps for the iPhone took cues from the design of the iPhone itself and employed grids for their own distinctive user interfaces. Dealing with that much information both to read and to share, these apps (and their 3rd party alternatives) only signify how important it is for people to remain in the know about each other's lives, even to a fault. But perhaps the popularity of these apps are more a testament to the websites themselves.
Your music to go, just as you like it.
The iPhone was designed on the structure meant to keep your music with you at all times. But with Pandora, our last iPhone app, it seems that you might not need to actually keep all your music on your phone anymore if you can ensure that you'll always have a connection. Pandora allows its users to stream music according to preferences and parameters they've preselected, and with its rating system, Pandora learns and is able to refine your listening choices. Now if that doesn't sound like a sci-fi film. You've got modern living, with occasional music.
If developers keep it up, there is much to look forward to in the mobile application industry. So what do you think? Do you agree with Nielsen's top 5 iPhone apps? Give us your recommendations, opinions or other favorites in the comments section below.
0 comments:
Post a Comment