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The Diversity Of Iphone Apps

By Shaun Oan

There's little argument that Apple's biggest success came with the iPhone. It isn't difficult to see why when you consider that it incorporates revolutionary touch screen technology, the ability to browse the net on your mobile, email on the move and a built in iPod. One of the core reasons for the mass success of the device is the variety of iPhone apps available from the app store.

There are currently over 190,000 different iPhone apps and since the app store launched, Apple have enjoyed more than 5 billion downloads, providing a win-win situation. App developers can create applications and distribute them all over the world for free or a small cost while Apple receives a commission on each paid app sold. The iPhone user benefits from the increasing range of applications available for their handset.

And the variety really is huge. You can download games, utilities, informational apps, eCommerce and anything else in between. In fact you could argue that if something is possible on the iPhone, that someone has already developed it, or in the least, is in the process.

It's true that many of the most popular applications are the offerings of bug brands such as eBay and Amazon, who both have eCommerce apps, that let their users shop while on the move. Social media giant, Facebook, also created an app to send its site truly mobile. But many of the most popular ones are those of smaller brands who might not have been known before. An example is with Lima Sky LLC, the developers behind hit game 'Doodle Jump' who, prior to their success with the game, were not particularly well known.

The top downloaded apps highlight essentially what everyone loves about apps on the iPhone - diversity. From turning your phone into a torch, to playing virtual drums or networking with potential business contacts, you can get apps to do it all. And what with the recent release of the iPhone 4 and its enhanced functionality, the variety is set only to increase.  

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